Popular New Liquid Packaging Trends in 2018

 

Contract filling and packaging solutions for liquids cover everything from food and non-food substances to over-the-counter (OTC) medications, pharmaceuticals, and more. The large size of different companies in need of these services has introduced new liquid packaging trends that are now being embraced by companies around the world.

Turnkey packaging solutions and multi-layer containers are two such examples commonly found in the current market. Both of these are direct responses to consumer demands and prove that the company selling the product is listening to their customers. Let’s examine all of the latest liquid packaging trends by covering the different benefits each individual trend offers.

The Rise of Turnkey Solutions

Turnkey solutions are becoming the norm for pharmaceutical companies in need of packaging their medications and OTC products. Contract packagers have evolved into a multi-billion dollar industry and their growth is only projected to increase year to year. This is a direct result of their all-in-one services that not only achieve the desired results but at a reduced cost. In other words, it is the better investment for growing companies.

Key benefits include:

  • Cost-reduction
  • Scalability
  • Quality assurance
  • More eco-friendly
  • Maximum value
  • Standard regulation compliance

Tip: Since turnkey solutions are among new liquid packaging trends, more companies are trying to quickly adapt. Choose your turnkey partner by verifying their history and looking for a proven track record of success first.

Creative Custom Packaging Designs

Knowing the consumer market is key when deciding on the package design. For example, organic items have been the preferred choice for consumers across most industries. This preference has revealed a simple pattern in labeling. In essence, the more modest and natural the packaging seems, the more appealing it is to customers.

Other packaging and label preferences include:

  • Functionality (Is it portable/ sealable/ recyclable/ etc.?)
  • Clear / transparency (Can you view the product through the container)
  • Eco-friendly (Does it reduce overall environmental impact)
  • Vintage labeling (Can you revive an older design for nostalgic appeal?)

Tip: The most important aspect to deciding on the packaging design and labeling is to know who you are marketing it to. Bold is not always better and a minimal design strategy can save you money.

Embracing New Technology

The improved capabilities of automated contract filling machines are equally economical and practical. Why potentially risk damaging your product during the filling process when it is unnecessary? The temperature when sealing can damage or negatively affect the product’s quality. Moreover, more companies are in need of small batch product sizes than ever before.

Contract filling services using injection molding technology during the blow, fill, seal process eliminate this risk and new, automated contract filling machines are capable of both full-scale and small batch production. What this means is you can eliminate paying excessive labor costs if you need to.

To learn more about the advantages of contract filling using injection molding, check out Contract Filling Equipment for more information.

 

To discuss these liquid packaging trends or to speak with someone about the advantages of using a turnkey partner connect with us or contact LF of America today.

A member of our team will be more than happy to find the perfect packaging solution that brings your company into its next phase of success.

 

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